Visual identities for small businesses that have outgrown DIY.
Visual identities for small businesses that have outgrown DIY.
Your business grew. Your branding didn’t.
Your business deserves branding that reflects the level you’re already operating at.
Maybe your branding was rushed when you started.
Maybe you pieced it together as you grew.
Maybe it worked for a season, but now it feels inconsistent, outdated, or disconnected from the business you’ve built.
I’m Andrea
I create visual identities for small businesses that have outgrown their current branding.
With 15 years of experience in brand identity design, I know how to take everything that makes your business yours and turn it into a visual identity that feels intentional, recognizable, and unmistakably you.
You’ve built the business. Now let’s make it look like it.
Great visual identity starts with understanding what makes your business worth remembering.
Clear Direction.
Thoughtful Collaboration.
Design that feels unmistakably yours.
Some people call it brand therapy.
Some people call it brand therapy.
the V.O.I.C.E. framework
The thinking behind a visual identity that looks like you, and nobody else.
Vision
We start with a clear picture of who your business is and how you want it to be seen.
Originality
Your identity should be recognizable as yours - not a template, trend, or copy of everyone else in your industry.
Integration
Every piece should belong together, from your logo and colors to the way your brand shows up in the real world.
Clarity
Good design communicates quickly. People should get the right impression before you ever say a word.
Empowerment
You should walk away knowing exactly how to use your identity - and feeling damn good about putting it out into the world.
the V.O.I.C.E. framework
The thinking behind a visual identity that looks like you, and nobody else.
Vision
We start with a clear picture of who your business is and how you want it to be seen.
Originality
Your identity should be recognizable as yours - not a template, trend, or copy of everyone else in your industry.
Integration
Every piece should belong together, from your logo and colors to the way your brand shows up in the real world.
Clarity
Good design communicates quickly. People should get the right impression before you ever say a word.
Empowerment
You should walk away knowing exactly how to use your identity, and feeling damn good about putting it out into the world.
Client Feedback
Andrea helped me connect the dots in my business and clearly communicate what makes it unique. She has a real talent for uncovering the heart of a brand and turning it into messaging and visuals that actually make sense.
— Kris Beyers, Horrible Brands